Frédéric Bonneau appointed Marketing & Technical Director France/Benelux Onduline®

By Primavera - PR Agency Published on Tuesday, May 6, 2025 at 10:23 AM

Photo credits : ONDULINE FRANCE

Summary for decision-makers

Frédéric Bonneau, with a background in Corporate Communications and Political Science, has extensive experience in marketing and communications within the construction and specialty retail sectors. His career began at the Rouen Normandy Invest agency, followed by his contribution to Jeulin, where he specialized in digital and e-commerce. He then moved on to senior positions, notably as Customer Service Manager at Boulangeot, before leading the marketing team at Ouest Isol & Ventil, where he orchestrated product development, data, and communications initiatives.

Since the end of 2024, Frédéric Bonneau has held the position of Marketing Director France & Benelux at Onduline®. He oversees marketing activities and product development for the French, Belgian, and Dutch markets. His role is crucial in strengthening the visibility and appeal of the Onduline® brand, both online and in-store, by focusing on improving the customer experience and renewing the product offering. He is also committed to promoting sustainable values under the Planet Passionate initiative, in collaboration with other Kingspan entities.

Onduline®, a world leader in the manufacture of lightweight roofing systems and a member of the Kingspan group, announces the arrival of Frédéric Bonneau as Marketing & Technical Director for France & Benelux.

Frédéric Bonneau: An exemplary career in marketing and communications in the construction sector

With a Master's degree in Corporate Communication and a Master's degree in Political Science, Frédéric Bonneau has extensive experience in marketing and communications, acquired in companies in the construction and specialist distribution sectors.

After starting his career at the Rouen Normandy Invest agency, then at Jeulin, in roles focused on digital and e-commerce, he continued his career in the construction sector. First as Customer Service Manager at Boulangeot, then at Ouest Isol & Ventil, where he managed the marketing team and led all product development, data, digital, and communications activities for the company and its network of agencies.

Frédéric Bonneau joined Onduline® at the end of 2024 as Marketing Director for France & Benelux. In this position, he now leads all marketing, product development, and technical support activities for the French, Belgian, and Dutch markets.

Experienced and versatile, he plays a key role in strengthening the presence and attractiveness of Onduline®, both digitally and in the field, by carrying out targeted actions with professionals and individuals.

His roadmap focuses on improving the customer experience, renewing the product offering and improving the visibility of the Onduline® brand in the PRO and consumer markets. He also aims to implement cross-functional projects in conjunction with other Kingspan entities, including promoting the Irish group's sustainable commitments through the Planet Passionate program.

More information : Read the press release