Hager Group becomes main partner of Racing Club de Strasbourg Alsace.
The Hager brand will thus feature in a "pocket" presence on Racing's jerseys during home and away matches. It will also be present on the front of the jersey during Coupe de la Ligue matches, as well as on some of the most visible visibility media (3D carpets, goal-line panels, LED panels). A hospitality and ticketing system will also be set up at home and away, allowing the group's network of partners and customers to be animated.
Hager Group and Racing Club de Strasbourg Alsace have formalized an agreement that makes Hager a Main Partner of RCSA for the next three seasons.
Founded in 1955 in Saarland and established in Alsace since 1959, Hager Group is a leading provider of solutions and services for electrical installations in residential, commercial, and industrial buildings. The company offers a comprehensive portfolio ranging from electrical power distribution to intelligent building management, cable management, and security systems.
An independent company managed by members of the Hager family, Hager Group now has 11 employees worldwide who share common values: authenticity, courage and integrity.
It is around these values that Hager Group is committing today to the RCSA, in a partnership which will allow the company to strengthen the image of its Hager and Hager Services brands and increase their notoriety among a wider audience.
For Daniel Hager, Chairman of the Board of Directors of Hager Group: "The strength of the collective and the ambition to succeed at the highest level have driven our company since its inception. We are very pleased to commit today alongside the RCSA and to accompany the team and its supporters in a new chapter of their history. Through this commitment, we aim to strengthen our ties and proximity with our customers, partners, and employees, at the regional and national levels."
“I am extremely proud that Hager is joining us as a Principal Partner alongside ES, CroisiEurope, and Hummel,” added Marc Keller, President of Racing Club de Strasbourg Alsace. “It is a global, family-run, high-performing company with a strong presence in Alsace. Daniel Hager and all the managers we spoke with showed great interest in the club’s project and objectives, and we have succeeded in building an ambitious partnership. I thank them for this very important commitment to the club, which economically consolidates our return to Ligue 1. This partnership confirms, if necessary, the appeal of Racing.”
The Hager Group is one of the leading innovators in the electrical sector. Its headquarters are located in Blieskastel, Germany. Its turnover amounts to €1,9 billion. The group's components and solutions are produced at 25 locations worldwide, and customers in 136 countries rely on them.
The Hager brand will support the Racing Club de Strasbourg Alsace team from the first day of the French Ligue 1 Championship, for the Olympique Lyonnais-RCSA match on Saturday, August 5 in Lyon.