The Lorenove Windows network's annual convention was held last January

 The entire network of dealers, managers, spouses, employees and point of sale managers were present, as well as integrated agencies and suppliers of complementary products (roller shutters, garage doors, etc.).

This annual meeting provided an opportunity to review the past year's activities, new products and tools, and, above all, to share feedback. This convention was an opportunity to remind the network of the Lorillard Group, parent company of Fenêtres Lorenove,'s commitment to its dealers. Indeed, the Lorillard Group, which produces all of the network's joinery, provides undeniable support to dealers. By placing the needs of all its customers at the center of its continuous improvement projects, Fenêtres Lorenove aims to continue supporting its dealers—who are also its partners—and remind them that their membership in the network is truly a strength. The Group's new baseline reflects this: Our customers, our priority! The network's growth follows the directive of qualitative and targeted recruitment in order to achieve controlled growth: between 6 and 12 points of sale in 2017. The priority regions are the West, the North, and the Rhône-Alpes region. This growth requires careful candidate selection and support. Indeed, the harmonious development of a dealership requires rigor, proven expertise, and professionalism, essential conditions for the project's success. This is why the brand pays particular attention to industry-experienced artisans who are potential reliable, determined, and dynamic professional partners. The launch of the new Lorenove.fr website in early 2017 and its associated digital services unite the entire network around a new communication and visibility tool. Furthermore, the brand is developing a strategy to strengthen its national and local online presence.