Multi-activity real estate network, Maxihome aims to establish 100 new agents in 2012

By Batipole Edition Published on Thursday, March 22, 2012 at 01:00 AM

Photo credits : Maxihome

Summary for decision-makers

Maxihome, France's leading multi-activity real estate network, has seen significant growth since its creation in 2009. The network currently has over 200 agents and generated €6 million in revenue in 2011, a 140% increase over the previous year. Maxihome has successfully signed nearly 1000 sales agreements, nearly three times more than in 2010, attracting individuals with lower rates, tailored advice, and a diverse offering of rental, management, and financial services.

For 2012, Maxihome aims to double its agent workforce to reach 400 by the end of 2013, with targeted development in Brittany, Normandy, Central France, and Limousin. Continuous training, with 1.500 hours provided in 2011 and 2.500 hours planned for 2012, ensures each agent has complete mastery of the products offered. This allows for personalized customer relations, strengthening trust and efficiency. By positioning Maxihome as a growth driver in a competitive market, the network stands out for its innovative approach and commitment to quality service.

In 2011, the brand recorded a turnover of 6 million euros, all activities combined.

Maxihome doubles its workforce to strengthen its position as a leading multi-activity real estate company

Maxihome, the leading multi-activity real estate network, continues to expand throughout France. Launched in 2009, it currently has over 200 agents with exclusive territorial rights and closed 2011 with promising results. It plans to double its number of agents by the end of 2013.

As France's leading multi-activity real estate network, Maxihome continues its expansion throughout France. Despite an uncertain economic climate, the network's agents assisted thousands of French households in carrying out their real estate and financial projects in 2011. At the same time, the brand recorded a turnover of €6 million across all activities, an increase of more than 140% compared to 2010. This success and growth demonstrate the concept's effectiveness.

A CONCEPT ADAPTED TO MARKET EVOLUTION

"We signed nearly 1000 sales agreements in 2011, almost three times more than in 2010," explains Christophe Celdran, CEO of Maxihome. "More and more individuals are using our services because we offer rates lower than the national average, thanks to our agency-free operation. And above all, we are able to advise and equip them according to their needs throughout the important stages of their lives."
In a tense market, this multi-activity real estate business (rental, management, asset activity, tax exemption, real estate credit, credit redemption and insurance) is an essential source of growth.

AN EVER MORE EFFICIENT TEAM

The network has ambitious development prospects for 2012. The objective is to establish 100 new agents in exclusive territories by the end of the year and another 100 in 2013, ultimately reaching 400. In order to increase the network coverage, Maxihome is primarily seeking to increase its presence in Brittany, Normandy, the Centre region and Limousin, as well as in the East of France.
To ensure the professionalism of its entire staff, the network continues its training policy. 1.500 hours were provided in 2011 and 2.500 hours are already planned for 2012. Thanks to this extensive ongoing training, each agent is capable of managing all of the brand's products. As a result, each Maxihome customer deals with a single point of contact who has complete control over their file. This immediately establishes a relationship of trust.

About Maxihome:
Launched in 2009 by Christophe Celdran, who has been active in the real estate and finance markets for over 15 years, Maxihome is a real estate network that also provides asset management services (insurance, loans, tax relief, etc.). It is the first French multi-activity network in this field. Originally from the Bouches-du-Rhône region, Maxihome has 200 agents and aims to have 400 by the end of 2013.