Viega launches international information campaign on pressing technology

Why bother when connecting pipes is so easy? Viega is challenging installers in fifteen countries with a comprehensive marketing campaign. "Don't work hard. Work smart." This slogan perfectly illustrates the fast and secure pressing technique. As a global leader in heating and sanitary systems, Viega aims to convince specialist tradespeople, welders, and soldering professionals of this cost-effective alternative with a wealth of high-impact advertising, short videos, and information materials.

Viega began producing copper press fittings in 1995 with "Profipress". Since then, this fast and safe alternative to soldering and welding has been gaining worldwide popularity. In many countries, almost all pipes made of copper, steel or plastic are connected by pressing. 

Faster and more convenient to implement 

How can this enthusiasm be explained? The new information campaign "Don't work hard. Work smart." provides some answers. It is based on practical cases encountered by all tradespeople on their own construction sites. Carrying heavy gas and oxygen cylinders, arduous overhead brazing, or efforts to control the risk of fire highlight the difficulties of welding work. Thanks to the crimping connection technique, these constraints are a thing of the past. Time savings are even estimated at 80% compared to welding, depending on the dimensions of the installation. This speed is explained by the simplicity of the technique: cut the tube, insert it into the fitting, and crimp.

More safety thanks to SC-Contur

Another key point of this information campaign is the additional safety benefit provided by the SC-Contur device. It ensures immediate detection of uncrimped connections during the leak test. Once crimped, the connection is completely leak-proof. Such a device prevents costly damage during the operation of a drinking water or heating system.

A multitude of possible applications

The press fitting technology is available for all common pipe materials: copper, steel, thick steel pipes or plastics. Thanks to the various sealing elements, press fittings can be used not only in drinking water, heating or gas installations, but also in industrial compressed air or gas installations, as well as in solar or district heating systems.

For further information, please visit www.viega.com