PORCELANOSA celebrates its 50th anniversary

By Eredit - ERRA Group Published on Friday, January 27, 2023 at 18:34

Photo credits : EREDIT

Summary for decision-makers

The 29th International Exhibition of World Architecture and Interior Design, organized by PORCELANOSA Group from February 20 to 24, celebrates its 50th anniversary. Exhibitions from its brands, such as Porcelanosa, Gamadecor, Noken, L'Antic Colonial, Butech, Krion, and XTONE, will highlight the latest developments in design and sustainability. Activities such as sensory experiences, culinary workshops led by renowned chefs, and special dinners with Porcelanosa clients will also be held. New products include large formats from XTONE, innovative kitchen and bathroom solutions from Gamadecor and Noken, natural finishes from L'Antic Colonial, and industrial products from Butech.

The annual trade show organized by the multinational will take place from February 20th to 24th at its central facilities in Vila-Real, Spain. Activities will include sensory experiences, cooking demonstrations with renowned chefs, and exhibitions featuring the latest technology. The goal is to surpass the record of 12 visitors reached in 000.

The Group is offering a special edition of its International Salon, organized on the occasion of its 50th anniversary

The Castilian multinational is celebrating its 50th anniversary, and this special occasion will mark one of the most important events in the company's calendar: the XNUMXth International Exhibition of World Architecture and Interior Design. This unmissable event, dedicated to innovation, sustainability, and design, will be accompanied by a series of special events.

From February 20th to 24th, PORCELANOSA Group will hold its annual trade fair in its eight showrooms spread over an area of more than 12 m000. The latest products from the group's brands, such as Porcelanosa, Gamadecor, L'Antic Colonial, Butech, Noken, Krion, and XTONE, will be on display.

Visitors will also be able to participate in sensory experiences, cooking workshops led by renowned chefs, such as Chief Bosquet, special dinners with Porcelanosa's main clients, and take the "Porcelanosa Express" train to visit the new production plant.

The program also includes events for architecture and interior design professionals, specialized media, and influencers, with a new edition of Porcelanosa Experience on February 21.

What's new at the 29th International Exhibition

Porcelanosa and XTONE's main focus is large format. A strategic line that has expanded with the creation of the recently inaugurated production plant. These fully automated and environmentally friendly facilities cover more than 35 square meters. They are expected to produce 000 square meters of pieces annually in formats up to 1 cm x 300 cm and 000 cm x 270 cm, in thicknesses of 120, 320, and 160 mm.

For their part, Gamadecor and Noken offer new solutions for the kitchen and bathroom, focused on the functionality and comfort necessary for the user's well-being. Gamadecor offers an improved version of the highly innovative Smart Kitchen, which allows you to cook with wireless appliances on the countertop. Noken also offers Noken Energy, a new, quieter revitalizing system for the shower.

The retail sector will also have its own space at the 29th International Exhibition, specifically in the Krion showroom. An exhibition where you can discover the latest bathroom designs made with Porcelanosa Solid Surface, as well as the Fitwall® application. Inspired by wood, concrete, natural elements, and terracotta, these decorative and sustainable panels offer an ideal solution for the design of stores and commercial spaces.

Natural stone and wood finishes return to the heart of L'Antic Colonial's offering, alongside the Skins wallpaper collections. Industrialized construction, meanwhile, features Butech's latest developments with PORCELANOSA OffSite and its new robotic production line for Monobath modules and Modfaçade panels.

A very special 50th edition of the International Exhibition to mark the company's XNUMXth anniversary, during which visitors will be able to discover the products on display through unique sensory experiences.

About Porcelanosa

PORCELANOSA Group is an industrial group that began by focusing solely on the manufacture of ceramic tiles, but later diversified its production to include a wider range of products. Today, the group's eight companies offer a variety of products, from kitchen and bathroom fittings to technological materials and advanced building solutions for contemporary architecture. Diversification of production has been a key pillar of this industrial group's growth.